Event Technology Awards Shortlist

This week we were delighted to discover that Liveforce has been shortlisted for the Best New Technology Start-Up at this years Event Technology Awards. The awards are now in their fifth year and will once again recognise the …

The Power of Guerilla Marketing

Few marketing campaigns are as creative, interesting or compelling at storytelling as Guerilla Marketing Campaigns. Although Jay Levinson coined the phrase Guerilla marketing over 30 years ago, it’s only over the past few years that the term has …

Eight Experientials that made the world a better p...

Experientials pack a powerful punch.  There is no better way to drive brand awareness, or deliver a memory, shape public opinion or increase awareness around an issue.   When done properly, experiential marketing’s greatest strength is its ability to …