Event Technology Awards Shortlist

This week we were delighted to discover that Liveforce has been shortlisted for the Best New Technology Start-Up at this years Event Technology Awards. The awards are now in their fifth year and will once again recognise the …

The Power of Guerilla Marketing

Few marketing campaigns are as creative, interesting or compelling at storytelling as Guerilla Marketing Campaigns. Although Jay Levinson coined the phrase Guerilla marketing over 30 years ago, it’s only over the past few years that the term has …

Eight Experientials that made the world a better p...

Experientials pack a powerful punch.  There is no better way to drive brand awareness, or deliver a memory, shape public opinion or increase awareness around an issue.   When done properly, experiential marketing’s greatest strength is its ability to …

3 Event Tech advances for a Kick Ass Sampling Camp...

Product Sampling is one of the most effective brand marketing strategies Each year the Event Marketing Institute publishes a report called EventTrack that demonstrates best practices in the experiential marketing field. When it comes to product sampling, the …

Professionalising the Events Industry one app at a...

Apps for the Events Industry This June, Liveforce attended The Meetings Show in Kensington Olympia, as part of “The Future of Meetings” stand.  Our events guru, Greg Lusk spoke to the Meeting Design Institute about the inspiration and thinking behind …

The Future of Event Tech- Fearless, Transparent an...

Can Event Tech help boost confidence? Liveforce attended The Meeting Show 2017 in Kensington Olympia this week, taking our place in the “Future of Meetings” stand. It was interesting to see how tech was incorporated into the fabric of …

Staffing Apps and Software – Backbone of the...

Growth in Staffing apps and Software The role of technology is to make our lives easier. Streamlining, problem solving and improving communication will lead us toward a greener, happier technological utopia. We may not be there yet, but …

Ultimate Freelance Video Bio in 10 Steps

Video bio’s are increasing in popularity. They can be the most effective way to build rapport with potential clients, establish a relationship with your audience and give a striking impression.  This can be especially useful for freelance crew. …

Freelancer Life: Living, not Working

Freelance Boom The dramatic increase in freelancers since the 90’s has been described as an explosion, and one that shows no signs of stopping. Various stats predict freelancers will dominate 50% of the total workforce by 2020. No …

Top 5 Exhibits from International Confex 2017

Liveforce headed to International Confex 2017, Kensington Olympia last week to take our place in the Tech Pavilion as part of Event Tech 17 – an exhibition within an exhibition. Boasting 30% more exhibitors than last year, the …